For Immediate Release Contact: Justin Simon January 5, 2008 jsimon@alwayslit.com

ALWAYSLIT FEATURED IN HIGH TIMES

Leading Cannabis Industry Magazine Lauds New Product As
“Way To Save Money By Thwarting The Ever-Present Flame Mooch.”

Launched in August 2007, alwaysLit, the retractable lighter caddy designed for smokers, finished its first year on a tremendous note – High Times, the smoker’s bible, has selected the alwaysLit as a product to profile in the February 2008 issue that hit newsstands in late December 2007.

The editors of the magazine became aware of the product at Boston’s Hempfest in September 2007 and gave it immediate and glowing praise. The write-up in the magazine only reaffirms the editors’ original love for the product.

Borrowing from alwaysLit’s trademarked slogan, the mention reads:

“Beware the lighter thief. Everyone knows one: this person asks for a quick light and pockets the torch as soon as you’re not looking. Protect your lighter and your sessions with the AlwaysLit Lighter Caddy, the newest in a genre of products designed to save money by thwarting the ever-present flame mooch. Simply strap the caddy onto your glass tube or pipe and you’ll never have to suffer again. The retractable device comes in three different dizes to attach to almost any puffing piece and is available in a variety of colors. Price: $5.”

alwaysLit are available in red, blue, black and pink in three sizes to fit cigarette packs, large pipes and small pipes. alwaysLit are available at alwaysLit.com and in select stores.

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